Pakistani AgriTech startup Zarai Baramadaat has reached a major milestone by securing investment from Accelerate Prosperity, an initiative of the Aga Khan Development Network (AKDN). This funding is set to propel the startup’s mission of transforming Pakistan’s agriculture sector by enabling small-scale farmers to access global markets more effectively.
Zarai Baramadaat is addressing one of the most pressing issues in Pakistan’s agriculture industry—inefficiencies in the supply chain. By aggregating crops, ensuring rigorous quality control, and streamlining export processes, the startup is eliminating the need for middlemen who often reduce profit margins for farmers. This approach not only ensures fair pricing but also creates economic opportunities, particularly for women in rural areas who play a crucial role in farming and post-harvest processes.
Founded by Kunwar Shahroz Ali Khan and Areeba Ali, Zarai Baramadaat is on a mission to modernize Pakistan’s agricultural export landscape. The startup’s innovative model focuses on making farming more profitable and sustainable by directly connecting farmers to international buyers. With Pakistan’s agriculture sector contributing nearly 20% to the GDP and employing a large portion of the workforce, improving efficiency and access to markets is crucial for economic growth.
The investment from Accelerate Prosperity will allow Zarai Baramadaat to expand its operations, enhance its technology infrastructure, and strengthen its network of farmers and export partners. This backing also highlights the increasing interest in Pakistan’s AgriTech sector, where digital platforms and data-driven solutions are gaining traction in improving productivity and financial inclusion for farmers.
Zarai Baramadaat’s journey has been supported by NIC Faisalabad, which helps startups become investor-ready by providing mentorship, business development support, and crucial investor connections. The startup’s success is a testament to the growing strength of Pakistan’s startup ecosystem, where incubators and accelerators play a vital role in fostering innovation and securing funding for high-potential ventures.
As AgriTech continues to gain momentum, investments like this signify a positive shift toward a more competitive and globally connected agricultural sector in Pakistan. With the right support and funding, startups like Zarai Baramadaat are well-positioned to make a lasting impact, not just within Pakistan but also on the international stage.
Entrepreneurs looking for investment opportunities and support to scale their ventures can explore programs offered by NIC Faisalabad, which continues to nurture startups aiming for global success.